If you want to seek economies of scale in the investigation process, to get marketing information on all products, to enhance owned consumers’ data and profiles and their participation in the construction of brand value, this requires a dedicated system and tools for conducting independently your ongoing research activity.
Nextplora offers you technologies, methodologies and experiences to create a dedicated Panel and Community to produce insight. Solutions created specifically to enhance and monetize your marketing database and CRM internal processes with high efficiency at low cost.
The Panel DIY advantages are:
- Flexible and powerful tools to make all types of ongoing investigations, recurring and ad-hoc, including even “social” approaches as in the online market research communities.
- Efficiency in the cost / benefit ratio through flexibility and speed in the production of information; monetization of corporate CRM and DB marketing resources; possibility of maximum autonomy in carrying out the surveys.
- Projects dynamic and scalable: from owned panel dedicated solely for surveys, to a real community with editorial content and positive effects in the relationship with the brand and the company.
To find out how Nextplora can help you produce insight enhancing your clients DB, contact us.