The solution to operate by your own and make the collection of customer information more efficient, to be integrated into CRM, e-commerce and advertising automatized processes.
People Hub is used for:
- INCREASE THE ROI OF THE INVESTMENTS IN MARKETING AND SALES
More precision in advertising planning actions, and in customer-based sales and loyalty campaigns
- INCREASE CUSTOMER KNOWLEDGE
More depth and quality of profiles for better segmentation and targeting
- INCREASE THE EFFICIENCY IN COLLECTING INFORMATION ON CUSTOMERS
More flexibility and speed in the production of insights to support marketing decisions
- INCREASE THE VALUE OF THE RELATIONSHIP WITH CUSTOMERS
More opportunities for contact and involvement to increase brand awareness and reputation
People Hub is:
- Creation of custom panels and communities of customers and prospects
- Extended profiling and dedicated segmentation
- In-house surveys conduction
- Integration of profiles and segments in corporate CRM's, e-commerce, and programmatic advertising platforms.